Jul 20 2018

“Hoyer Lifts” and Portable Patient Lifts – What’s the Difference?

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You may have heard the term “Hoyer Lift” before, but you probably haven’t heard of a “patient lift“. That’s because a “Hoyer Lift” is a type of a patient lift, and is a well-known brand name.

Just like Thermos, ChapStick, and Band-Aid, the term is on its way to becoming a generic trademark. This is what happens when a trademark that starts as a brand name becomes so well-known that the brand name eventually becomes descriptive of the product or service as a whole.

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